I then start the project by gathering information, analyzing the problem and developing a strategy. Research is an important component of the design process. I look at your competition, target audience, and visual exploration to support the process…

We will then discuss the project requirements and potential opportunities, and I begin working on ideas for the design solution. Concepts and sketches are all part of the initial ideation phase for the design solution, sometimes using filler copy and generic images, should the content not be ready or finalized. These are further developed into formal presentations for discussion, input and approval. Once the mock-ups are complete, they will be presented to you in digital format. The design process is iterative and can take several weeks or months depending on the scope of the project. Contact me to start the process today.

Design bulb PROCESS